The June 13 edition of WWE RAW averaged 2.97 million viewers, down from last week’s viewership of 3.25 million viewers. The overall number this week was down largely due to a big drop-off for the third hour of the broadcast, as well as relatively low numbers for the first two hours of the show.
The hourly breakdown this week was as follows:
First Hour: 3.043 million viewers (3.37 million viewers last week)
Second Hour: 3.190 million viewers (3.49 million viewers last week)
Third Hour: 2.758 million viewers (2.90 million viewers last week)
Obviously RAW had some stiff competition last night, with Game 5 of the NBA Finals on ABC drawing 20.528 million viewers. However, I think it would be short-sighted to attribute the drop in RAW’s rating this week to the NBA game.
The NBA game started during the second hour of RAW, yet RAW’s viewership actually went up for that hour of the show. The first hour of this week’s show was down quite a bit versus last week, and there was no NBA competition during that hour. There was the typical drop-off in viewership that we have seen now for months during the third hour of the show, but this week’s drop for hour three was actually less than last week’s (when there was no NBA game).
As I’ve written about for weeks, we have seen major sporting events have a minimal effect on WWE ratings these days, largely due to the fact that there just aren’t as many casual fans tuning into the product who might decide to watch sports over WWE. The WWE audience is now comprised mostly of hardcore viewers.
In the coveted 18-49 age group demographic, the second and first hour of RAW finished in first and second place on cable for the night with ratings of 1.04 and 1.00. The third hour of the show drew a 0.90 in the demo, finishing fourth for the night behind Street Outlaws (0.96).
RAW finished the night as the fourth most watched show on cable television, being defeated by Rizzoli and Isles, The O’Reilly Factor, and Major Crimes.
The final cable broadcast rating for RAW came in at a 2.03, which is also down from last week’s show that did a 2.28 (and 2.19 two weeks ago). The 2.03 number is the lowest RAW rating since the March 3, 1997 show drew a 1.9.
The hourly breakdown this week was as follows:
First Hour: 3.043 million viewers (3.37 million viewers last week)
Second Hour: 3.190 million viewers (3.49 million viewers last week)
Third Hour: 2.758 million viewers (2.90 million viewers last week)
Obviously RAW had some stiff competition last night, with Game 5 of the NBA Finals on ABC drawing 20.528 million viewers. However, I think it would be short-sighted to attribute the drop in RAW’s rating this week to the NBA game.
The NBA game started during the second hour of RAW, yet RAW’s viewership actually went up for that hour of the show. The first hour of this week’s show was down quite a bit versus last week, and there was no NBA competition during that hour. There was the typical drop-off in viewership that we have seen now for months during the third hour of the show, but this week’s drop for hour three was actually less than last week’s (when there was no NBA game).
As I’ve written about for weeks, we have seen major sporting events have a minimal effect on WWE ratings these days, largely due to the fact that there just aren’t as many casual fans tuning into the product who might decide to watch sports over WWE. The WWE audience is now comprised mostly of hardcore viewers.
In the coveted 18-49 age group demographic, the second and first hour of RAW finished in first and second place on cable for the night with ratings of 1.04 and 1.00. The third hour of the show drew a 0.90 in the demo, finishing fourth for the night behind Street Outlaws (0.96).
RAW finished the night as the fourth most watched show on cable television, being defeated by Rizzoli and Isles, The O’Reilly Factor, and Major Crimes.
The final cable broadcast rating for RAW came in at a 2.03, which is also down from last week’s show that did a 2.28 (and 2.19 two weeks ago). The 2.03 number is the lowest RAW rating since the March 3, 1997 show drew a 1.9.